Small theatre with a small audience showing a movie

5 Benefits of an Interactive Touch Screen Kiosk in Movie Theaters

A report from Statista suggests that there is a growing demand for interactive kiosks globally with their sales projected to double by 2028. This information shows that owning digital kiosks is a necessity rather than a luxury for your movie business. Regardless of online streaming services and several options for watching movies at home, many people still throng movie theaters to have that unique big-screen movie-viewing customer experience. 

As technology improves, movie owners find ways to attract and retain customers. This is where interactive touchscreen kiosks and other forms of cutting-edge touchscreen technology come in to help movie theater owners keep up with current and emerging trends in the movie industry. If you are one of them, you should consider investing in interactive touch screens to upgrade your movie theater.  Below are five benefits of interactive digital signage in your movie theater.

1. Interactive Kiosks Increase Customer Satisfaction

Professional and well-designed interactive touchscreen kiosks are essential assets for your movie theater. Whether floor-standing, wall-mounted, or free-standing, these self-service touch kiosks can assist your clients in booking movie tickets, help your business reduce long queues, and respond to customers’ queries promptly. 

For instance, digital displays of this kind can provide answers to frequently asked questions in real-time. They can display available movies or new releases, and provide ticket pricing information for your clients to view. 

On the other hand, interactive touchscreen skins can serve as directories and guides to provide digital wayfinding. These information kiosks can guide your clients and staff members especially if they are placed at strategic locations within your business while also being a great tool for onsite staff training.

2. Interactive Displays Reduce Running Costs

You can use interactive touchscreen kiosks to offer personalized services in your movie theater. This is considered the most appropriate way to attract new clients to your business. In addition to that, these technical kiosks are more efficient than any other form of technology, particularly when it is one-on-one interaction between your team of movie theater employees and your clients. 

Alternatively, you can use interactive displays as a replacement for your employees since they enhance overall performance. They also reduce stress related to managing staff leave and this helps cut down on running costs. These wall-mounted or free-standing touch screens allow your clients to access vital information regarding your services at the right time. 

Your customers can use their iPads or other handheld smart devices to browse through your online movie catalog or even book tickets in advance but this doesn’t give the best experience. Interactive touch screen kiosks are an efficient point of information that can both impress and free up time for employees as users can browse at their own pace. So, by installing several digital kiosks on your business premises, you can help reduce operational costs significantly. 

3. Interactive Self-Service Kiosks Improves Business Efficiency

Once connected to a reliable power supply and Wi-Fi, full HD interactive touchscreen kiosks are able to function throughout the year. For that reason, these interactive whiteboards can save your movie theater business a lot of cash. 

In addition to their reliable functionality, digital interactive kiosks can maintain high-quality content throughout. They can also play an integral role in executing routine activities like:

  • Answering client inquiries in real time
  • Providing vital information to the clients
  • “Jump the Queue” by purchasing tickets straight from the kiosk
  • Freeing up time for your employees

Now that the interactive self-service kiosk can improve your business efficiency, you may direct your staff to focus on other demanding activities that increase profitability for your business. All you need is a high-quality media player, operating system, HDMI or VGA connection, and appropriate LCD screen size, and everything else will fall in place. 

4. Interactive Multi-Touch Screens Improve Sales

Branded touch kiosks in various locations or peripherals can boost sales significantly. They can also develop innovative revenue streams in addition to increasing profits. Some movie lovers may not be sure of what to watch when they walk into your movie theater. But with an interactive touchscreen kiosk in place, they can easily choose which movie type to watch at a given time. 

This is only possible if you display special deals, trending box office movies, new releases, bundle packages, or other enticing offers that clients find interesting. While the Kiosk is not in use, animated messages can drive sales by communicating pre-bookings, exclusive upcoming premiers, ticket promotions or loyalty programs.

5. Interactive Touch Screen Monitors Create Unparalleled Branding

High-quality Android multi-touch screens can provide an excellent brand demonstration. Such state-of-the-art capacitive touchscreens make clients feel valued thanks to available user-friendly technology that meets their needs. 

When your clients are happy, they keep on coming back for more movies. In that sense, there is a need to make the unparalleled branding process easy and timeless so that you can build loyalty. Make sure to exhibit your movie theater brand personality, and logo to make your business stand out from the rest. 

Final Thought

Integration of digital signage kiosks into retail stores, showrooms, trade shows, commercial displays, and movies provides a rich platform to generate higher returns. Therefore, adopting this innovative display technology can help you narrow the gap between digital and physical shopping. Besides, these signage kiosks can promote a personalized customer experience in your movie theater. Take advantage of interactive touchscreen kiosks to increase customer satisfaction, lower running costs, improve business efficiency, and create unparalleled branding for your business.

des, these signage kiosks can promote a personalized customer experience in your movie theater. Take advantage of interactive touchscreen kiosks to increase customer satisfaction, lower running costs, improve business efficiency, and create unparalleled branding for your business.

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