Improve your communication

What is Digital Signage?

Digital signage refers to the use of technologies such as projection, LED, or LCD screens to display content that might include video, streaming media, graphics, and general information. What makes it stand out however is the software that drives the displays.

Young adult using an interactive touchscreen display to order a burger

What is it used for?

The main goal of digital signage is to improve communication between the business and its audience.

If you’d like to know more about digital signage, be sure to check out these Frequently-asked Questions or contact us for a personalized demo.

The solutions provided include:
  • icon Employee Communication in Offices
  • icon Announcements and Events in Schools
  • icon Directories & Infotainment in Lobbies
  • icon Branding and Promotion in Retail Stores
  • icon Wayfinding in Malls & Hospitals
  • icon Daily specials & menus in Restaurants
Video Wall Example in a Shopping Setting At the end of the day, the primary purpose of digital signs is to enhance the viewer experience through effective communication.

How does Digital Signage work?

The solution works by combining:

  • A digital display or screen that either connects to or includes an embedded media player that works with the software.
  • The media player that downloads the content from the software, stores, then displays this information on the display.
  • The digital signage software that is also called the Content Management Software (CMS). This is essentially the “back-end” of the solution where you create and upload your content.
  • The content itself. This is an often overlooked aspect of the process but is generally the most important. Creating up-to-date and powerful content can maximize the signage investment.

There are many options for displays, players, and software for you to choose from. Finding which combination that works best is often on a case-by-case basis but will utilize the above components to bring your solution to life.

Pieces of Digital Signage Puzzle
  • Digital Signage Software
  • Fresh Content
  • Media Player
  • Display Screen

400% more views than Static Displays

Uses of Digital Signage

Visual information makes up 90% of the data our brains receive, making it a powerful tool. Digital signage is widely used across various industries, boasting an impressive 83% recall rate.

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multiple screen logo
Video Walls

Display one large or multiple smaller images across an array of screens.

emergency alert
Meeting Room

Display and schedule office meeting room usage.

Enterprise Icon
Wayfinding Kiosk

Show maps of directories of your business, building, or school.

Interactive Touchscreen

Create an interactive experience to inform and educate visitors.

Single Player Intro Icon
Live TV

Set up a live TV display to include advertising and other information.

Emergency Messaging

Turn your displays into a current emergency notification system.

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Timely Content

Fresh & Relevant

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Dynamic Updates

Positive ROI

building directory on a pedestal

Does it Work?

Do digital signs actually work? I mean beyond the aesthetic appeal? Is it worth it? We think so! It is a really diverse technology that spans many market verticals and solutions.

There are quite a few qualitative and quantifiable benefits of digital signage:

  • Provides real-time information and updates
  • Creates the opportunity for customized content
  • Flexible and versatile across industries
  • Saves resources
  • Creates brand loyalty
  • Boosts employee morale
  • Minimizes perceived wait time for customers
  • Reduces waste
  • Safer for the environment

Are you ready to get started? Contact us with any additional questions you may have! Or you can join us on social media channels to receive monthly news and articles on this technology and the industry.

Digital Signage Vendors

Digital Signage Suppliers can be categorized in the type of product / solution offered. Broadly,

  • Signage Player Suppliers
  • Display Screen Manufacturers
  • Cloud-Digital Signage Software (SaaS) Providers
  • Installers and Service Providers
  • Content Houses and Branding Agencies
Discuss your Choices

Top Digital Signage Suppliers

Experience

Are they known in the industry? What’s their track record? Look for customer testimonials, case studies and success stories.

Pricing

Do you need just one part of a digital signage solution (hardware, software, etc.) or a full service turnkey solution?

Service Options

Does the provider stand behind its products? Policies for support, ongoing maintenance, and warranties?

Industry Focus

Some providers specialize in healthcare digital signage, while others may specialize in retail options.

While there are plenty of choices in the market for a versatile variety of digital signage solutions, engaging with a supplier that can provide a complete, full-service solution has been considered one of the important recipes of success.

How much does it cost?

The first and foremost question is how much does it cost? Or better yet what is the total cost of ownership?

The real value of digital signs is in the fact that it is the only visual communication mechanism for companies to transmit its messages in real time, with full, dynamic control over its content and audience.

In fact, research conducted by OTX, a global consumer research and consulting firm, shows that 63% of adults find that advertising on digital screens “catches their attention.” This confirms the stopping power of display signage, as people consider this media to be more unique and entertaining, and less annoying than both traditional and online media.

Explore more of our content like the cost of NOT having digital signage.

Save Costs With
One-Time Solutions

While the upfront costs of lifetime licenses is often higher than a monthly charge, users will often see large savings when looking at the overall spend across multiple years.

Benefits of the Mvix Solution include:
  • Average player lifespan of over 5 years
  • Easy to scale from pilots to large deployments
  • Remote management & viewing w/ offline playback

Getting Started

While the technology itself may not be new, the solutions and applications it provides are increasing every year.

Currently, the worldwide digital sign market is expected to expand to $31.7 billion by 2025 with a CAGR of 8%. Plus, in terms of shipments, growth is anticipated to reach 6.45 million units by 2025. Contact us today to learn how a customized digital signage solution can benefit your business!

What is Digital Signage and How does it work?

Digital Signage Buyers Guide

A Comprehensive Guide to Digital Signage

Ready to get started?

Are you exploring your digital signage project needs (hardware, software and content)? Looking for just the digital signage display software or a full-scope proposal? Would you like you a personalized software demo?

Starting at

$ 350

One time cost

  • Perpetual Licenses
  • Includes Media Player
  • Unlimited cloud storage
Schedule a Demo

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Let’s discuss your project and we’ll put together a customized, line-itemized estimate and proposal.

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Ask Us About:

  • A personalized demo to see how Mvix CMS integrates with your content for more effective communication
  • Getting a customized quote for digital signage players, software, or services
  • Lifetime Warranties via Signature Care & Implementation Assistance

To discuss your project, call: 866.310.4923

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