Billy Beez
HTE (Home Technology Experts), a custom residential and commercial integrator has announced its partnership with Mvix, an industry leader in affordable HD digital signage solutions to provide a complete digital signage solution for Billy Beez USA, LLC., a children’s indoor entertainment park.
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Introduction
Founded in 2004, HTE began as a residential integrator and grew its portfolio to include custom commercial solutions. For over a decade, their integrated solutions have provided comfort and convenience, while maintaining and even enhancing the decor. These solutions include energy management, surveillance & access, concealment solutions, home automation, and residential enhancement technology, and most recently, digital signage.
The Challenge
Relying on bulletin boards and posters alone creates communication gaps which result in confusion, misaligned priorities, and indecisive actions. “With so many people coming through our doors, we need to communicate our messages to them as quickly and efficiently as possible,” said Alyssa Abrams, Marketing Manager – Billy Beez. “We also want the message, and communication medium, to be undisruptive, but at the same time grab eyeballs easily.”
Deployment and Usage
HTE deployed Mvix signage along with their cloud-based solution that supports HTML5 media playback. In addition to displaying important announcements, Billy Beez displays party information, promotions, pricing, and menus on their digital signage screens. They’re also using the screens to label the party rooms and to play entertaining videos and other child-friendly content. Safety information such as dress codes for the different play areas is also displayed on the screen.
Why It Worked
“Although we’re a corporate-run company, we operate at a very hyperlocal level in each of our locations. We find that we are constantly uploading new information to fit the needs of those specific markets,” added Alyssa. “The platform makes it so easy to manage all of the locations from the head office and keep up with our ever-evolving business.”
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