ewald's bar-b-q

Ewald’s Bar-B-Q

As the oldest, family-operated, and owned restaurant in Perryville, Ewald’s Bar-B-Q is a beloved local landmark in the community. In addition to its historical recipes, digital signage technology via three displays powered by the Mvix platform enhances the restaurant’s dining experience. Furthermore, the digital menu boards promote menu items and entertain patrons as they enjoy Ewald’s award-winning milkshakes, malts, or the delightful soft serve.

Download the full case study.


Ewald’s Bar-B-Q has a seven-decade long history of serving Perryville’s community with great food and a homey ambiance. It was founded by Army veteran Ewald Buchheit in 1946, who was a cook in the service.

The Challenge

Prior to installing a digital signage network, Ewald’s Bar-B-Q used 90s menu boards with slide-in wording. However, this old-school form of signage was quite inefficient. First, the photos yellowed and faded over time. Second, new strips were necessary to inform patrons of new menu items, but the manufacturer went out of business. The restaurant resorted to hanging item signs below the menu boards, which was not appealing

Deployment and Usage

Primarily, Ewald’s Bar-B-Q wanted to display its menus on vibrant digital screens to make it easy for customers to order. To this end, the restaurant installed three commercial-grade monitors at strategic positions to promote its menu items. The restaurant does not have to reprint new menus every time there are changes with these displays.

Why It Worked

In the search for a digital signage provider, the cost was among the top concerns for Ewald’s Bar-B-Q. Overhead costs run quite high for any restaurant, and Ewald’s wanted to avoid monthly fees for digital signage solutions. Moreover, some providers charge clients by the sign and add other hidden fees that quickly add up.

The easy-to-read menus are a great hit with visitors and other business owners who want to upgrade their signage. In addition to constant compliments, the restaurant has enjoyed a boost in sales, especially for items that didn’t receive many orders before. With digital menu boards, Ewald’s can display its entire menu and advertise specials and discounts. Also, the menu boards simplify decision-making for customers, elevating the dining experience and delighting new visitors.

To view more case studies, click here to go back to our complete list.

Read More Digital Signage Insights

Ready to get started?

Are you exploring your digital signage project needs (hardware, software and content)? Looking for just the digital signage display software or a full-scope proposal? Would you like you a personalized software demo?

Starting at

$ 299

One time cost

  • Perpetual Licenses
  • Unlimited users
  • Unlimited cloud storage
Get a Free Trial

Have a project in mind?

Get a Quote

Lets discuss your project and we’ll put together a customized, line-itemized estimate and proposal.

Set Up a Call
  • This field is for validation purposes and should be left unchanged.

Ask Our Team About:

  • Requesting a demo to see how Mvix CMS integrates with the content apps you rely on for more effective communication
  • Getting a customized quote for our full-service solutions including software, hardware, & services
  • How Signature Care can boost your communications strategy and yield positive results for your business

Looking for technical support? Open a support ticket here.